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Flight Chic

Airline Industry News, Trends, Analysis

Day: March 19, 2015

#Getting Social

Singapore Airlines Adds #Foodie Appeal to Already Appealing Premium Economy Product

The airline industry may be behind the times on some things, and some airlines might not get consumer preferences at all (judging from complaints) but the aviation industry is beginning to take advantage of the power of social media’s reach. And the best brands are now making their bid for our business pretty tasty.

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