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Self-Service Technology is the Future of Air Travel in Brazil

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Passengers in Brazil are embracing self-service check-in technology using their smart-phones, personal computers and airport kiosks, SITA reports.

  • 80%  of passengers in Brazil said they liked using web check-in services
  • 76% of passengers in Brazil said they like using self-service kiosks
  • Only 65% said they liked checking-in at the desk

More than half of passengers surveyed still use check-in desks, higher than the global average of 43%, but SITA believes the trend is moving away from desks to digital.

“When asked which technology they would use for their next flight, face-to-face check-in was only picked by 28% with a strong move to using personal computers (35%) and mobile devices (24%),” states the SITA report.

Elbson Quadros, SITA Senior Sales Director, Brazil, said: “Rising passenger numbers can put a strain on services at the airport but by using technology such as web and mobile check-in airlines and airports can reduce the pressure. Here in Brazil it is encouraging to see that passengers are happy to use self-service and in fact, would like more. Airlines and airports can be confident that focusing on self-service technology, especially mobile services will make passengers happier.”

Brazilians who travel are mobile (83% own smartphones vs. 23% of the general population), and want to use their devices when traveling.

  • 83% of passengers would definitely use flight updates to their mobiles
  • 72% want updates on their baggage collection

Further, 17% use self bag drop services, a number that is expected to grow to 35% over the next year.

Brazilian passengers surveyed were enjoyed their dwell time at the airport terminal (the period after clearing security and before boarding the flight).

  • 93% expressed positive emotions about this dwell time
  • 84% valued entertainment options available
  • 83% enjoyed food and drink concessions at the terminal
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