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Flight Chic

Airline Industry News, Trends, Analysis

Day: 22 February 2016

#Airlines#The Competitive Edge#The Peanut Wars

Prime Minister’s Flight on Ryanair Causes Political Turbulence, Norwegian Steps In To Offer Aid

Local politics in Denmark became heated when the Danish prime minister Lars Løkke Rasmussen booked a low-fare holiday flight on Ryanair to visit Malaga with his partner.

But Norwegian Air Shuttle kept its pulse on chatter in the local market, responding with humour on Social Media.

The airline made a meal of the opportunity to tout its own Scandinavian-friendly labour practices and free WiFi.

#Airline Passenger Experience#Smart Branding#The Flight Fantastic

Airlines: Don’t Slip Up. Show Passengers Your Soft Side

Passengers obsess over the little things.

Inflight amenity kits are popular. (People also want the dish on inflight meals too, but we’ll leave food for another time.)

Take the flying experience comments of Julie Zeveloff of Business Insider who recently compared her long-haul business class flying experiences between Delta and Emirates.

While Zeveloff had a lot of good things to say about both airlines, one slight disappointment really seemed to tip the scales: slippers, or the absence thereof.