SAS is making it easier for customers to fly Business by offering a chance to bid on a flight upgrade.

Customers set the value of their bid for flights to Asia, U.S., Europe, and within the Nordic region, and compete against fellow passengers for the upgrade slot. Winners can even pay for their upgrade on domestic and European flights with EuroBonus points.

SAS. Scandinavian Airlines. SAS New Cabin.
SAS. Scandinavian Airlines. SAS New Cabin.

“We are always striving to develop new and innovative offers for our customers,” says Stephanie Smitt Lindberg, VP Customer Journey at SAS. “We are now giving our customers the opportunity to bid on an upgrade and get a good deal. This will give more of our customers a much greater opportunity to enjoy SAS’s best products.”

Customers can bid immediately after booking and up to 48 hours before their flight departure. Winners are notified by email that their bid was accepted 36 hours before departure, and payment is only due if a bidder wins.

Customers can also amend or retract bids up to 48 hours before the flight.

The existing upgrade page will be updated starting April 25 to a new digital interface which will make bidding easier and “more technologically advanced,” SAS states.

Written by

Marisa Garcia

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