Iceland is doing a lot to promote as a destination, and both Icelandair and WOW Air offer nifty stop-over packages for those who would rather take a leisurely skip and hop accross the Atlantic, than one quick leap.
But Icelandair is also promoting out-bound tourism, encouraging Icelanders to tap into their adventurous Nordic roots, get out, and explore the world.
To get them going, the airline has produced a humorous series of mini-guides which ask: Is [this] your city?
They are produced as an amouse-bouche which builds the appetite for the larger travel meal.
Each under-a-minute-guide features a local guy or gal ready to share snippets of sites and activities which hearty Icelandic travellers might enjoy.