Stop what you’re doing right now. I don’t care what it is (unless you’re directing air traffic) you will want to take a few minutes to create your own Northern Lights, using science and Icelandair technology.
Icelandair’s latest travel promotion campaign delivers a fun way for would-be visitors to better understand how Northern Lights are created and the various elements which will create the best Northern Lights viewing experiences.
On a dedicated micro-site, which details the science behind Northern Light displays, Icelandair has introduced a game which lets users adjust Oxygen/Nitrogen levels in the atmosphere, Altitude, and KP Index (global geomagnetic storm index) to create optimum conditions for whatever Northern Lights you like best.
Your customised Northern Lights are displayed instantly on a interactive sky-scene.
Unless life depends on whatever you’re busy with at the moment, take a few minutes to enjoy one of the great wonders of creation.
Shine on you crazy diamond!
As a bonus, the airline has prepared a neat infographic on everything you need to bring with you if you plan to see the Northern Lights IRL.