Swiss International Air Lines (SWISS) has announced a partnership with the Thjnk creative agency beginning in 2024. The Zurich-based creative agency was selected following an extensive and competitive process, showcasing its ability to meet SWISS’s requirements and expectations.
Air France’s Exquisite 90th Anniversary Collection at Galeries Lafayette: A Blend of Tradition and Modernity
Air France is not just an airline. It is a lifestyle brand. Over the years, it has become synonymous with style, elegance, and exceptional French craftsmanship. Air France further cements its status this season with an exclusive 90th-anniversary collection showcased at the renowned Galeries Lafayette. Let’s take a deeper look into these exceptional offerings:
Are you a ‘Coug’ or a ‘Dawg’? Alaska Airlines has something exciting in store regardless of which university you root for in Washington. This fall,… Read More »Alaska Airlines Reveals Two New Liveries for Washington State Universities
This campaign goes straight to the heart of why Cathay exists as a premium travel lifestyle brand – a brand that aims to enable us to live the premium travel lifestyle, every day. Since our beginnings, Cathay has always been about forward progress. Restlessness is in our DNA. This campaign is a celebration of how good it feels to move.
LOT Polish Airlines has launched a fresh and emotionally resonant brand campaign aptly titled “It’s Who You Travel With.” Orchestrated by GREY Group Poland, the campaign underpins the deep-rooted values and heritage of LOT Polish Airlines while accentuating the significance of multi-generational brand experiences.
Icelandair Achieves 10x ROI on Programmatic Ad Spend with Brainlabs and Scibids AI Digital Marketing
In partnership with its digital media agency, Brainlabs, Icelandair has leveraged Scibids, a global leader in artificial intelligence (AI) for digital marketing, to supercharge its programmatic ad campaigns. The outcome? A 10-fold improvement in ROI and a 70% reduction in cost per booking.
Emirates has cemented its relationship with Beirut Basketball Club, endorsing a three-year sponsorship deal. This strategic alliance demonstrates Emirates’ dedication to basketball in Lebanon and connects with ardent basketball fans throughout the region.
In an exhilarating turn of events for global travelers, Finnair has joined the Finnish natural cosmetics company SEES, aiming to add pleasing notes to the in-flight and lounge experience. The new Finnair scent partnership, launched in June, weaves a tale of fragrance memories to accompany passengers through their journey.
Etihad Airways introduces Bollywood’s glittering jewel, Katrina Kaif, as its new Brand Ambassador. With Kaif on board, this partnership sets the stage for a heightened brand presence in India, especially in the backdrop of Etihad’s increasing emphasis on the Indian market.
Korean Air and Delta hold promotional events to celebrate the fifth anniversary of their joint venture.
As the Official Worldwide Partner of Rugby World Cup 2023 (RWC 2023), Emirates has released an intriguing and playful video for its kickoff campaign.
Starting in May 2024, the skies between Miami and Frankfurt will be graced with Condor Airlines’ stripy chic A330-900neo aircraft.
Discover Airlines, previously known as Eurowings Discover, is soaring to new heights as it unveils its refreshing brand transformation. The young holiday airline of the Lufthansa Group is all set to redefine its journey and make traveling an even more exciting experience for its passengers.
As you settle aboard your next Qatar Airways flight, prepare to be serenaded by the new brand theme, ‘The Ascent.’ The Official Composer of Qatar Airways Group, Dana Al Fardan, composed the new symphony. It promises to be a harmonious companion during your journey, setting the mood for an unparalleled in-flight experience.
Scandinavian Airlines (SAS) has announced the newest additions to its executive management. The airline welcomed Ginger Hughes as the Chief Transformation Officer (CTO) and Paul Verhagen as the Chief Commercial Officer (CCO).
Emirates announced the continuation of this partnership into the 37th America’s Cup, along with all associated preliminary regattas.
BemudAir’s refreshing new offer for dreamy escapes to Bermuda introduces an exclusive, elegant in-flight experience. For every traveler inside the plane, the journey will feel like flying on a private jet. BermudAirc onnects the East Coast of North America and Bermuda in style.
Food, drinks, service, fares, seats, safety? Which matters most to you in the aircraft cabin? What elements of the aircraft cabin interior should airlines focus on to improve the overall passenger experience? Take the survey!
¡Olé, Olé Olé, Olé! Spain wins FIFA Women’s World Cup in Sydney. Qatar Airways flight attendants hand out the medals.
Monarch Airlines Sparks Interest with announced plans for relaunch.
This is a developing story. FlightChic has contacted Monarch directly for comments and will update this post as more information comes in.
etBlue Vacations Strengthens Ties with Florida Panthers, Reaffirming Commitment to the South Florida Community
Air India, a Tata Group-owned airline, has revealed an innovative brand identity and new aircraft livery that encapsulates the spirit of a progressive India.
Cathay Pacific recently joined the fray with a teaser of its upcoming Aria Suite. This reveal hints at a luxurious and comfortable experience for the discerning business-class traveler.
Korean Air has a new Top Secret Business class suite in the works which will deliver later this year. The new suite will be introduced into the airline’s Boeing Dreamliner B787-10 aircraft and Boeing B777-300ER aircraft.
United Airlines takes a refreshing leap in enhancing passenger experience, introducing new amenity kits featuring Asutra skincare products for business class passengers on premium transcontinental routes connecting west coast hubs and New York City.
Etihad Airways celebrated the return to service of its Airbus A380 on a special inaugural commercial flight from Abu Dhabi to London Heathrow.
As the peak travel season buzz fills the air, Scandinavian Airlines (SAS), your trusted companion on the skies between the US and Scandinavia for over seven decades, is elevating the travel experience.
ANA Group and The Pokémon Company continue to transform the skies with their Pokémon Air Adventures project, proudly unveiling the “Eevee Jet NH” – their second collaborative venture in the aviation industry.
Jump to Just the Facts New York-Bound: Qantas Unveils Latest Aircraft Get ready, New York! Qantas is making a grand comeback with its first flight since… Read More »Qantas Unveils New York-bound Jetliners, Designer Sleepwear, and Gourmet In-Flight Cuisine
It’s a bittersweet symphony this airline industry.
Last year, around this time, in Rome, we celebrated the debut of Alitalia’s new uniforms.