Skip to content
Home » destination marketing

destination marketing

Icelandair Wants Icelanders to Get Out and Find their City

    Iceland is doing a lot to promote as a destination, and both Icelandair and WOW Air offer nifty stop-over packages for those who would rather take a leisurely skip and hop accross the Atlantic, than one quick leap.

    But Icelandair is also promoting out-bound tourism, encouraging Icelanders to tap into their adventurous Nordic roots, get out, and explore the world.

    Alitalia Campaign Vivi, Ama, Vola

    Memories Are Made Of This: Alitalia Gets Branding ‘Al Dente’ With New Campaign

    Alitalia has revealed its new “Made Of Italy” campaign, a sensory journey through all the richness of Italy delivered exclusively by the airline.

    The television spot premiered at the Nazionale Spazio Eventi in Rome, where Alitalia also held a special runway show revealing its new crew uniform collection, and a press conference reporting on its progress.

    The emotive commercial is an inspiring tour of everything Italy can offer visitors, and also reflects the flagship airline’s renewed vitality and optimism for the future.