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JetBlue Sees Fresh Opportunity for Competition with Virgin America, Jumps On That STAT

  • 2 min read

JetBlue has quite predictably jumped on new opportunities to compete with Virgin America, in anticipation of a service gap which could arise as the Virgin brand is rolled up into more conservative Alaska Airlines, by launching more Mint transcontinental routes. The feisty New Yorker is not being at all subtle… 

JetBlue Makes the Caribbean Even Fresher

  • 3 min read

JetBlue has announced that it will add its Mint cabin service to new Caribbean destinations.

Mint cabins offer private suites, a fully-­flat bed (JetBlue is the only U.S. airline offering lie-flat seating on its regular service to the Caribbean), and 15-­inch flat screen In-Flight Entertainment (IFE) screen with on-demand entertainment.

During the flight, Mint passengers are offered a signature cocktail, a tapas-­style menu, fresh espresso from an in-flight cappuccino machine, dessert from Blue Marble and Mah­ze­ Dahr Bakery. For personal comfort, the airline offers passengers Birchbox amenity kits.

JetBlue VC Backs Predictive Analytics Firm FLYR

  • 2 min read

JetBlue’s new Venture Capital firm JetBlue Technology Ventures has made its first pick of startups by backing FLYR, which uses machine learning and predictive analytics to predict airfares trends and air travel demand.

The start-up founded in 2013, helps flyers work around complex airline dynamic airfares models plotting possible changes in airfare and helping airlines predict customer demand and missed revenue streams.

Ready for Rudolf? JetBlue’s “Let’s Play Airport” is the Best of Reindeer Games

  • 1 min read

JetBlue has put together a very clever holiday-travel video which will help make air travel for the Christmas holiday less trying on everyone. There’s enough stress in the process without delays at the lines when passengers try to bring prohibited items onboard. But figuring out which items are cleared for… 

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