Why Ensuring You Can’t Get In the Polaris Lounge Is the Smartest Brand Move United Made
They say there’s no better position to be in than competing against yourself. Looking inward to what one can do better is far more effective than trying to out-do whatever others have done.
It sets an individual or organisation free to become their best possible self—with no pre-conceived end, no parallel goal-post, no “good enough,” only excellence.
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