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Airline Industry News, Trends, Analysis

Premium Economy

#Aircraft Interiors#Airline Passenger Experience#The Flight Fantastic

Qantas Reveals Dreamy New Premium Economy Class

Qantas has revealed its next generation Premium Economy seat, a custom-designed Thompson Aero Seating model, which will debut on the airline’s fleet of Boeing 787-9 Dreamliners.

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#Aviation Matters#Dreaming Among the Clouds.#Sitting Comfortably#Smart Branding#The Competitive Edge#The Flight Fantastic#The Peanut Wars

Airlines: Don’t Hazard Brand Survival by Betting on Sow’s Ear Cabin Divides

There is an urgent need in the industry for airlines to reconsider their cabin strategy, beyond antiquated class divides and to offer a truly differentiated product, tailored to the needs of modern passengers, according to their traveler profile and preferred in-flight activities. This […]