Delta has had a lot of fun with Safety Videos, stretching the limits betwen what might be an engaging way to get passengers to pay attention onboard and a great way to go viral online. But its latest run really has me stumped.
Years from now, anthropologists will debate the exact moment that the genre of the entertainment safety video crossed over from the sublime to the ridiculous. To save them time, I’m positing that the meme finally killed it off, and it was the incredible success of Delta’s Internetest Safety Video on the Internet that done it in.
How can over 9 Million views on YouTube be a bad thing, you ask?
UPDATE Delta has taken its most popular safety video of all time private. A story in itself, which I am investigating with the airline. However, the internet never forgets so for the purpose of posterity, here is the original.
Hawaiian Airlines has produced a beautiful destination safety video that will get you dreaming of warm days on the beach and cool treks through verdant mountains. As an added twist, the video comes with subtitles in Hawaiian, so you can catch up on the lingo before you land.
If anything, that should get passengers to pay close attention, but the locations are gorgeous! Hawaiian made this a true ‘ohana project by featuring cabin crew and their family in the video demonstrating the safety instructions while enjoying fun outdoor activities.
Pegasus Airlines, Turkey, has partnered with Disney Turkey to produce a new safety video featuring iconic Marvel characters which appeals to kids and adults alike. The video features best-known… Read More »Super Safety: Pegasus Reveals Marvel-ous New Safety Video
Hainan Airlines has joined the creative safety video craze with a high-production cartoon featuring the popular Calabash Brothers in an epic struggle against a couple of whacky evil demons. In all, passengers get a little over five minutes of drama to get lost in.
Iceland’s natural wonders take the leading role in Icelandair’s new Cabin Safety Video, which inspires at the same time it informs. When you’ve got as many… Read More »Icelandair Cabin Safety Video Is A Natural Beauty
UP’s Safety Video Proves they are Totally Ready for Eurovision 2014. Denmark says: Cool. Bring it On.
First, my deepest thanks to Nikos Loukas of Inflightfeed for sharing this link via his Rebel Mouse Newsfeed, which is always fresh and tasty. Nikos you… Read More »UP’s Safety Video Proves they are Totally Ready for Eurovision 2014. Denmark says: Cool. Bring it On.
In their Guidance for Turbulence Management report IATA emphasise the importance of seat-belt use by passengers, as well as an effective seat-belt protocol for airlines.… Read More »IATA Emphasises Seat Belts and Self-Preservation for Crew During Turbulence
The Air New Zealand Cabin Safety Video featuring hot Sports Illustrated Swimsuit models fastening their safety belts while supine on beach chairs is finally out.… Read More »Hot Zealand Safety Video Released: The Beauty of Safety. Watch and Win!
Count on David Flynn from Australian Business Traveller Magazine to bring us the hottest stories this winter (or more accurately summer); featuring an “inside look”… Read More »More than a Hobbit for Safety: Air New Zealand Reminds us how to don our Mae West