Canada’s WestJet has revealed the design of its new Boeing 787-9 Dreamliner with a new livery, logo and cabin interior, which reposition the brand to compete with North America’s flagship carriers, and directly targeting Air Canada. A version of this story […]
Boeing and Canada’s aviation industry plan to turn leftover branches, sawdust and other forest-industry waste into jet fuel.
Who says diamonds are the only thing which can make a girl happy? Certainly loyalty and sacrifice tops shiny rocks, as Dave the Dog proves in this latest WestJet ad by Publicis London.
WestJet has taken receipt of the first of four Boeing 767-300 aircraft which the Canadian low-cost carrier will use for non-stop service to European destinations, starting with London Gatwick.
WestJet has demonstrated the sort of forward-thinking and lateral-thinking solutions-oriented impetus it takes to set new heights of service in the aviation industry. The Canadian Low-Cost Carrier has turned the boarding process paradigm on its head with its new pre-seated boarding process: “Smart Seats.”
Flying on the success of last year’s Spirit of Giving campaign, WestJet has taken this year’s program overseas bringing what the airline calls a “Canadian Christmas” to the disadvantaged community of Nuevo Renacer, Puerto Plata, in the Dominican Republic. The […]
As far as I know, WestJet have yet to serve honey-roasted peanuts on their flights. I’m not talking about the snack, though. I’m talking about their product strategy. Flight Chic readers will know than when I talk peanuts, I mean […]