Etihad Airways introduces Bollywood’s glittering jewel, Katrina Kaif, as its new Brand Ambassador. With Kaif on board, this partnership sets the stage for a heightened brand presence in India, especially in the backdrop of Etihad’s increasing emphasis on the Indian market.
Etihad’s latest promotional video, featuring Kaif on their new A350 aircraft, shows the Bollywood movie star connecting with fans onboard.
It seamlessly incorporates Etihad’s luxury amenities like Armani-Casa dining wear, lavish bedding, and unique in-flight Wi-Fly service.
Eithad and Katrina Kaif Reunited
Katrina Kaif, an epitome of elegance and global allure, is no stranger to the airline. In 2010, Kaif collaborated with Etihad on a promotion featuring her as a discerning traveler, highlighting the exceptional travel experience onboard. This renewed partnership reflects Katrina’s admiration for the airline’s comfort and top-notch service. It also highlights Etihad’s growing connection with Indian communities both in India and globally. This strong bond extends to significant markets like the UAE, the United States, the United Kingdom, and Canada.
As a beloved Bollywood star, Katrina’s reunion with Etihad will delight fans worldwide. Her association with the airline includes videos coming to Etihad Airways and the actress’ social media channels.
Katrina Kaif expressed her enthusiasm about the reunion: “I am thrilled to be back with Etihad Airways, a brand synonymous with world-class travel experiences. The airline’s commitment to excellence and its dedication to bringing people together resonate with my own values. I am excited to be part of a team that aims to create thoughtful connections and memorable experiences. I look forward to representing Etihad and being a part of their journey.”
Amina Taher, Vice President of Brand, Marketing, and Sponsorship at Etihad Airways, shared, “We are thrilled to welcome Katrina Kaif to the Etihad Airways family as our brand ambassador. Our partnership with Katrina is far from ordinary. It embodies the spirit of innovation and sophistication our airline represents while celebrating our commitment to uniting cultures and communities. With her remarkable journey and global recognition, we’re showcasing Etihad’s offerings and fostering authentic connections that genuinely resonate with Indian travelers and celebrating our commitment to India.”