Stressed? Lufthansa Prescribes Clouds. That’s It. 10 Glorious Minutes of Clouds.
If you’re feeling a bit overwhelmed by the stresses of the new year, Lufthansa has come up with the perfect escape: 10 soothing minutes of nothing but clouds.
Yes! Qatar Airways Brings New Style to Economy Class with Destination-Inspired Amenities
Starting this month, Qatar Airways’ Economy Class passengers will enjoy extra TLC (tender loving care) and some travel inspiration with the introduction of a new line of collectible amenity kits.
How easyJet’s Data-Driven Anniversary Campaign Delivered Big Pay-Off
A detailed case study of easyJet’s personalisation strategy for its 2015 20th anniversary campaign, shows that it proved very successful for the airline both in relationship building and in bookings.
Etihad Engineering and Lantal Open First Commercial Flammability Test Lab in the Middle East
Etihad Airways Engineering and Lantal Textiles AG have opened the first certified Flammability Test Laboratory in the Middle East.
Boeing 777X Cabin: How the Interior Has Evolved Since 2014
Boeing revealed its 777X cabin plans in 2014. Here’s how its windows, lighting, seating space and passenger comfort features compare with the original vision.
Is First Class Dying? How Business Class Changed Airline Luxury
Business class has taken over many features once reserved for first class. Here’s how airline luxury has changed since 2014.
Profits Ain’t Peanuts (Part Two: Nuts for Business)
Let’s Talk Business Business travellers are core customers to all airlines. While they are also affected by changing economic conditions, they are far more resilient than tourist traffic. New technologies and changing workplaces aside, face to face meetings are still more effective than video conferences. You can separate business travellers…
Profits Ain’t Peanuts (Part One: The Peanut Uprising)
This is the first post in a five-part series comparing and contrasting the approaches of Low-Cost Carriers, Traditional Airlines, and New Airlines as they compete for the travel budgets of increasingly savvy travellers. In his summary of Airline Trends for Landor’s 2014 Trends Forecast, Peter Knapp, Global Creative Officer based…
The Financial Pinch of that Extra Inch
We’d all like more space in our seats, especially when travelling long distances, but it’s not as simple as saying give us more room. We need to consider the processes would we have to undergo as an industry to make that possible and what the cost impact would be to…
Here’s Why Flying Today Is Better Than It Ever Was
I say you can keep your 1950s flight. It’s the sustainable 2050 flight that I’m looking forward to.