The independent airport lounge membership program Priority Pass and Japan Airlines (JAL) have established a new partnership which offers the 30 million plus members of JAL’s worldwide frequent flier program, JAL Mileage Bank (JMB), to redeem miles for Priority Pass Prestige Membership.
JAL Economy Class Meals Get A Nom-Nom Upgrade
JAL introduces new meals to Economy class destination themed meals on select international routes starting in June.
We Need an Oscar for Airline Brand Storytelling, ‘Cause JAL Just Won
If you’re an airline brand (or any brand) wondering whether your storytelling works, you might consider the JAL method: test it on people who don’t speak your language, and leave out the subtitles.
JAL Features Thales’ AVANT System in New Roomier 787
JAL has debuted its surprisingly roomy new Boeing 787-8 Dreamliner, an aircraft clearly purposed for passenger comfort. Beyond the impressive structural improvements, which come from taking …
New is the New New at JAL
JAL has made a series of interesting announcements in recent days, which show that the airline is focused on improving its brand, its business model, …