JetBlue and Dunkin’ are celebrating their longstanding partnership. America’s largest coffee and donuts brand teamed up with JetBlue. Today they unveiled a new Dunkin’-themed livery. The vibrant design of the freshly painted Airbus A320 aircraft is appropriately named Brewing Altitude.
It features Dunkin’s iconic pink and orange branding. This is brought to life with a playful donut and coffee motif. The new look of the plane was revealed in Boston at a celebratory event. Both brands have deep roots and a loyal fan base there.
The JetBlue and Dunkin’ partnership started in 2006. JetBlue began serving Dunkin’s Original Blend coffee at 35,000 feet. In 2011, Dunkin’ became the airline’s exclusive onboard coffee provider.
“Dunkin’ has been part of the JetBlue journey for nearly two decades, and we’re proud to showcase this partnership with a livery that’s as fun and bold as the brands behind it,” said Marty St. George, president, JetBlue. “With our shared Boston heritage and focus on delighting loyal customers, this collaboration brings together two fan-favorite brands in a way only JetBlue and Dunkin’ can.”
“This is about more than coffee in the sky; it’s about two beloved brands coming together through a shared passion for meeting people where they are and fueling them on their journey,” said Scott Murphy, president of Dunkin’. “From Boston to beyond, we’re proud to see our iconic pink and orange take flight with JetBlue and celebrate the fans who’ve made Dunkin’ part of their everyday ritual, even at 35,000 feet.”
A Boston Brew In New Destinations
Dunkin’ has been a pillar of the Boston community for 75 years. It is the go-to coffee brand in the City of Champions. This makes the pairing with JetBlue a natural fit as Boston’s biggest leisure airline.
JetBlue has the most mainline service from Boston with approximately 30 percent more mainline seats than the next largest carrier. JetBlue has an expansive presence at Boston Logan International Airport (BOS). The airline offers the most flights from Boston and New England to California, Florida, and the Caribbean. Also, it exceeds the number of flights offered by any other carrier.
The new special livery reflects JetBlue’s investment in New England.
Introducing New JetBlue & Dunkin’ Rewards
JetBlue and Dunkin’ are starting the week off with a special treat. They will offer status benefits for customers who fly on Brewing Altitude on Mondays. This offer is valid from May 19 through September 1.
TrueBlue members who fly on eligible routes on the plane will get Mosaic 1 status. Dunkin’ Rewards® members will earn Boosted status for three months.
Current Mosaic members will get 20 bonus tiles, applied to their 2025 tile tracker. Existing Boosted Status members will earn double the points on top of the base points. This applies to all qualifying purchases for three months.
For full terms and to view the routes that Brewing Altitude will fly each Monday of the promotion, visit jetblue.com/sale/jetblue-dunkin-monday-pick-me-up.
JetBlue and Dunkin’ have even more in store beyond the skies. Customers can expect more special moments. There will also be more promotions in the future.
To learn more about JetBlue’s special liveries, you can visit http://www.jetblue.com/flying-with-us/our-planes/special-liveries.
