Pegasus Airlines, Türkiye’s premier low-cost carrier, has unveiled a fresh Nordic partnership on sustainability. The initiative, realized in collaboration with the innovative Norway-based climate tech firm CHOOOSE, empowers passengers to understand and counteract their travel-related emissions.
Through the partnership with the Norway-based CHOOOSE, Pegasus Airlines now offers a unique service to its customers. Upon booking a flight, travelers may visit flypgs.chooose.today. Here, they can calculate the carbon footprint of their journey, gaining insights into the environmental impact of their travel. Furthermore, they are offered the opportunity to neutralize their emissions by contributing to verified climate solutions.
In a statement that underscores the airline’s commitment to the sustainability objectives of the aviation industry, Güliz Öztürk, the CEO of Pegasus Airlines, stated:
“At Pegasus Airlines, we are very happy to have taken yet another stride towards sustainability. On climate action, we have committed to reach net zero carbon emissions by 2050. We have strengthened our commitment further through our emissions intensity target, aiming to reduce carbon emissions per revenue passenger kilometres by 20% by 2030, compared to 2019 levels. Our targets will require significant abatement actions in our operations and the infrastructure we use. We are working on a wide range of initiatives to achieve our targets. We also know that our passengers have expectations to be presented with opportunities to take action regarding their travel. When it comes to sustainability, we strongly believe that the entire ecosystem should act together and therefore take collaborative action. Therefore, we wanted to create an additional platform to encourage our guests to contribute to climate action when they travel. We are happy to be launching this new climate program in collaboration with CHOOOSE. We hope that this program will provide us with more opportunities to engage with our guests regarding our sustainability efforts.”
“We are proud to be partnering with Pegasus Airlines and helping their passengers to contribute to climate action. More and more people are looking to understand their emissions and support climate solutions. We at CHOOOSE are excited to be making climate action more accessible to travellers in Türkiye and beyond,” said Andreas Slettvoll, CEO at CHOOOSE.
Pegasus Airlines Supports Corporate ESG with CHOOOSE Partnership
Pegasus Airlines’ partnership with CHOOOSE enables travelers and corporate travel managers to track their flight carbon footprint better. This innovative tool estimates the greenhouse gas emissions (GHG) generated by their flights and provides an opportunity to offset these emissions voluntarily.
Climate Action and Sustainable Aviation Fuel (SAF)
Platform users can contribute to global climate action initiatives, including projects that support sustainable aviation fuel (SAF). Their contributions target the carbon emissions associated with their air travel, thereby promoting a healthier planet.
Booking Flow Integration
In the near future, the climate program will broaden its scope to integrate booking flow, further enhancing the user experience.
About Pegasus Airlines
Founded in 1990, Pegasus was bought by ESAS Holding in 2005 and became Türkiye’s premier low-cost airline. Pegasus offers affordable fares and modern aircraft to its customers. By 2018, it became known as Your Digital Airline, delivering services to 130 locations in 49 countries, including 37 in Türkiye and 93 internationally. The airline connects Türkiye with Europe, North Africa, the Middle East, and Central Asia via Istanbul Sabiha Gökçen.
Pegasus enhances the customer experience through digital technology and unique innovations. It also strives for a sustainable future. To learn more about Pegasus’ sustainability initiatives, visit www.flypgs.com/en/sustainability.
About CHOOOSE
CHOOOSE™, a Software-as-a-Service (SaaS) leader, provides businesses with the tools to include climate action in their customer interactions. It is popular among aviation, travel, and logistics enterprises.
Companies using CHOOOSE can create, manage, and track customer-focused climate programs, incorporating sustainability into all customer engagements.
Based in Oslo, Norway, CHOOOSE has a global reach with partners and employees worldwide. For more information, visit www.chooose.today.