A New Milestone in In-flight Entertainment: British Airways Elevates Its Offerings
Never one to rest on its laurels, British Airways continues to redefine the realm of in-flight entertainment. The airline has taken a remarkable step in its commitment to providing an unparalleled in-flight experience by doubling the volume of entertainment content available on board to suit every taste and preference.
Passengers flying with British Airways can now look forward to an enriched travel experience with more entertainment options than ever before. Whether you’re a movie buff, a music enthusiast, or a fan of TV series, there’s something for everyone in this expanded catalog.
Reinventing Passenger Experience with Enhanced Entertainment Options
Understanding the necessity for engaging and diverse in-flight content, British Airways is setting a new standard in the industry. Since the start of the year, British Airways has enhanced its in-flight entertainment system with a wide range of brand-new content, including boxsets, movies, podcasts, children’s programs, and more.
British Airways expects more than one million customers to watch content on its long-haul flights this month, with 75+ complete boxsets and 20 classic franchises now available on board for August.
This month the airline has released new films, short movies, and ‘schools out’ content in time for the summer holidays.
“We know just how important it is to provide a great range of entertainment for our customers to enjoy during their journeys, and it’s one of the things they look forward to most when they fly with us, so we’ve been working hard to source new content, doubling the amount available at our customers’ fingertips,” said British Airways’ Chief Customer Officer, Calum Laming. “We’ve partnered with brilliant brands like Paramount+ and even created a dedicated British Original channel. From a newly released blockbuster film to the latest podcast, there’s something for everyone to enjoy during their flight this summer.”
Cinephiles, Get Set for Sky-High Merriment!
For those who are passionate about film and are ready to take on a cinematic journey, British Airways offers an expansive library of over 50 new releases. These include critically acclaimed films like Paint, Love Again, and The Covenant. Moreover, due to the airline’s strategic partnership with Paramount+, passengers will have exclusive access to unique content such as Rabbit Hole: The Algorithms of Control, The Flatshare, and the much-anticipated Grease: Rise of The Pink Ladies.
The airline also offers comprehensive movie box sets for those who wish to indulge in a marathon-watching spree. These include the complete series of the globally beloved Harry Potter, the thrilling Indiana Jones saga, and the high-octane Mission Impossible franchise. This allows passengers to immerse themselves in captivating narratives from the comfort of their seats.
Turn the Sound Up for In-flight Tunes and Podcasts Galore
In addition to visual entertainment, British Airways also extends its offerings to the realm of auditory pleasure. Auditory enthusiasts will find over 770 pieces of audio to enjoy, including popular podcasts. One notable mention is the NewlyWeds podcast, which features the engaging conversations of Jamie Laing and Sophie Habboo.
It wouldn’t be British Airways Without Some Sharp British Comedy
British Airways has curated a selection of British Original comedy content for passengers who appreciate a touch of humor during their journey. This includes highlights from the Edinburgh Festival Fringe 2022, with standout performances like The Fringe, Fame and Me and the highly entertaining Just for Laughs.
Kid-Friendly IFE Content
Families traveling over August can choose from various content perfect for little ones, with more than 26 Kid’s Classics, such as Scoob!, Peppa Pig, and Paw Patrol. The airline has also added 20 programs to the new ‘Summer Fun’ category, including The Super Mario Bros. Movie and Trolls and a brand-new Lego category, perfect for breaking up a long journey.
BYOD-Entertainment
Customers who wish to stream content on their personal devices can also use the airline’s Wi-Fi connectivity with various packages available, including messaging and ‘browse and stream’ options. The airline is progressively rolling out Wi-Fi across its long and short-haul fleet, and most of its aircraft are now connected.
In-Flight Dining Improvements
British Airways is elevating its culinary services for passengers flying between London Heathrow and the Indian cities of Delhi and Mumbai. Enhancements include the introduction of a secondary hot meal for all cabin classes. Moreover, customers in Club World (business class) have the added perk of a diverse assortment of chilled snacks from the Club Kitchen.
Starting 9th August, British Airways is introducing a new snack option in Euro Traveller (economy) class. Passengers will choose between a moist banana cake or a hearty sultana flapjack. These options will be accessible on all flights departing from London Heathrow and London Gatwick airports.
Enhanced Dining at the Airport Lounge
Not only in the air, British Airways has also invested in improving the culinary experience in its lounges. An enhanced menu including hot breakfasts, afternoon tea, and a selection of Great British Picnic treats are now available in the Galleries lounges at London Heathrow and London Gatwick airports.
In addition, British Airways has revitalized its à la carte First Dining offerings in its US lounges, which include San Francisco, Washington, Chicago O’Hare, Newark, and Boston. The new menu features local specialties and a British Original selection. A new range of cocktails, locally brewed beers, and other beverages are now available.
British Airways recently inaugurated its Whispering Angel bar at London Heathrow Terminal 5. This addition allows customers to savor a chilled glass of the renowned rosé from the Provence vineyards of Château d’Esclans before boarding their flight.
Boosting Summer Fun Onboard
In anticipation of the summer holidays, the airline also introduced a series of surprises for its customers. These include seasonal menus, complimentary ice cream for passengers on long-haul daytime flights from London Gatwick and London Heathrow in the World Traveller (economy) and World Traveller Plus (premium economy) sections, and the return of pre-takeoff bubbles in World Traveller Plus.