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Air India Just Made Loyalty More Rewarding

Air India Revamps ‘Flying Returns’ Loyalty Program for Better Rewards and Ease of Use

Air India has unveiled a major update to its ‘Flying Returns’ loyalty program. The airline now offers members more straightforward rewards based on spending rather than miles flown. The new program starts today, featuring a spend-based model that promises fair and balanced point collection.

Active members benefit from never-expiring points. This ensures that the rewards they earn are theirs to keep for as long as they remain engaged with the program. Furthermore, award ticket availability has improved with no blackout dates. Additionally, the ‘Cash+Points’ redemption option provides flexibility in how members use their points.

The refreshed program maintains consistent Tier privileges across all Star Alliance partner airlines. This allows members to collect and redeem points globally. The airline introduced a newly designed digital interface. It will make it simpler for members to manage their accounts and transactions all in one place.

Air India invites its Flying Returns members to take advantage of these updated features and collect points under the new system.

“The revamp of Flying Returns is an important step forward in the way the ‘new’ Air India intends to serve and delight customers. We spent the past year listening, gathering insights from over 50,000 customers, and benchmarking our program against the best loyalty offerings out there. This deep dive, coupled with a complete digital overhaul, has resulted in a much stronger and value-delivering program that we are proud to present today,” said Nipun Aggarwal, Chief Commercial & Transformation Officer at Air India.

“We are confident that this evolution of Flying Returns, along with more strengths we will add to the program in due course, will elevate it to the forefront of global loyalty programs.”

Highlights of Air India’s Reimagined Flying Returns Program

  • Earn points based on spending: Members collect Flying Returns Points based on ticket price, not distance flown.
  • Points never expire: Keep your points indefinitely by flying with Air India at least once every two years, regardless of membership tier.
  • Freedom to redeem any day: Use points anytime to purchase any available Air India seat. There are no blackout dates or restrictions.
  • Pay with Points + Cash: Members can use a mix of Flying Returns Points and cash for Award flights, adding flexibility.
  • Earn and redeem globally: Access rewards from 25 Star Alliance partner airlines. Members can earn or use points for flights to over 700 destinations worldwide.
  • Worldwide privileges: Enjoy membership benefits and lounge access across the Star Alliance network.
  • New Membership Tiers: Tiers are now Red, Silver, Gold, and Platinum, renamed for simplicity.
  • Streamlined member service: Premium tier members receive priority handling of inquiries and requests through a dedicated contact center.
  • Pool points within the family: Members can combine points with family members at no cost, enabling quicker redemption for travel.
  • Bonus points for direct bookings: Earn two extra points for every INR 100 spent when booking directly through Air India’s website or mobile app.
  • More ways to earn points: Flying Returns Points can now be accrued through additional avenues.

Air India offers various ways to earn points, not just through flights. You can accumulate points when renting a car, staying at hotels, shopping, enjoying lifestyle experiences, and more.

In the near future, Air India plans to launch new credit cards in collaboration with other brands. These credit cards are designed to reward Flying Returns Members with a wide range of travel perks and exclusive privileges.

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